как задать чёрный цвет?

    if ($config['allow_alt_url'] == "yes") {
        $lastuser = "<a style=\"color: #000\" href=\"/user/" . urlencode($row['name']) . "/\" onclick=\"ShowUserHint('" . urlencode($row['name']) . "', this); return false;\"><font color\"#000\">" . $row['name'] . "<></a>";
    } else {
        $lastuser = "<a style=\"color: #000\" href=\"$PHP_SELF?subaction=userinfo&user=" . urlencode($row['name']) . "\">" . $row['name'] . "</a>";
    }